When the pilot is running successfully, you will be ready to prepare for the launch of your franchise network - these are some of the things you will need to do:

• Prepare a prospectus to attract suitable franchisees. This should give clear, concise and accurate information about your business and promote a strong company image
• It is also a good idea to get your franchise lawyer to check what you are saying in the prospectus to ensure that you are not making unsubstantiated or unsupported claims, which could lead to problems in the future
• Draw up a comprehensive training programme for your franchisees, including practical experience in other outlets if appropriate
• If necessary, establish sales areas or territories for each franchisee. Again, check with your franchise lawyer to ensure that you are complying with competition legislation
• Decide how to calculate the initial franchise fee, management service fees, advertising fees, mark-ups and any other payments from the franchisees
• You may need to prepare 'typical' cash flow forecasts and profit projections based on your pilot operations, taking care not to promise that franchisees 'will' make certain amounts of money
• Prepare a comprehensive operations manual covering all aspects of the day-to-day operation of the business
• Consider applying to become a member of the BFA. The association has established a code of business conduct for its member franchisors which they must adhere to, and which is a source of information for prospective franchisees and franchisors.

Important Notice for Franchising